– E T U D E   E N    S O U S C R I P T I O N  –

Going green+clean is a status in cosmetics. New brands are popping up every day worldwide. Consumer demand for sustainable, vegan, zero waste, local and/or organic cosmetics is growing fast. Consciousness is much bigger.

What will be the next drivers in Green & Clean Cosmetics?

1. Green + Clean, Global picture:

– Mapping of the main drivers, apps revolution, certifications, consumers expectations 

2. Future of Naturalness:

– New imaginaries, unexpected aesthetics, rule-breaking promises 

– Indie brands paradigm rule the market, star products & astonishing positioning

– Worldwide exs (collective green, ultra-freshness, CBD beauty, microbiota, beyond vegetal, mystic cosmetics, etc.)

3. Ingredient & process innovation:

– Formulation: new ingredients and process (to create breakthrough including efficacy)

– Packaging: the new frontier of sustainable, not yet achieved

– Retail: new comers in the green engagement 

3. Personalised conclusion on request:

– How to re-position your brand or create a new one?

4 Experts

Pascale BROUSSE (TREND SOURCING)
Florence BERNARDIN (INFORMATION & INSPIRATION)
Laurence CAISEY (BOOSTINNOV)
Hugo WILLEMIN  (DIGITAL ANALYST, STRATEGIST)

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Covering 4 Continents : North America, Europe, Asia & Australia

Methodology : web listening, consumer & expert meeting, travels

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€6 000 HT – including 60 slides and 1 oral presentation
Need a Ad-hoc potential development ? Contact us

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