– S T U D Y –
“Healthy”, a lifestyle statement: the contemporary form of cool
Health has become THE way of life to exhibit and is moving into new territories, fully endorsed by the Millenials or “Health-Yers”: playful health proposals, augmented wellness disciplines, integrated data care ecosystem, repair revolution, inner beauty, (re)design of brands & retail, etc.
TREND SOURCING DECIPHERS THE NEW HEALTH NORMS
and offers you sources of inspiration to re-set your products & brands to ‘LifeStyle Brands’. With meaning and commitment.
* INSIGHTS & aspirations, NEW generation
HealthYers’ expectations, hopes and emotions,
that reshape the health/wellness beauty attitude paradigm.
* THE INITIATIVES that create the Health Revolution
Experiences, innovations and design that reinvent and delight the rituals of care
(products, devices, services, locations, protocols, new technologies…).
* STRATEGIC DIRECTIONS
Territories to move into to fine-tune your brands for tomorrow.
Subscription study, in English – 65 pages
Scope World: US, Europe, Asia
Multi-sectoral monitoring: sociology and basic research,
new medical and digital technologies, cosmetics, spas, sports, food, arts & crafts, retail: from mass to luxury.
* Study + 1 oral presentation: € 4,500
Customised theme focus: contact us